Are you making the most of your LinkedIn profile? If so, you’ve probably added a banner image to your LinkedIn company page and chosen a profile picture that accurately represents your corporate image. But, what about photo updates? Are you using the right photos for optimal impact?
A good photo is large enough to be immediately recognized; it’s something people want to share and on which they’re inclined to comment. The colors should be vivid and the imagery impactful.
The ideal photo size for a LinkedIn Company page update is 700 x 520. Any smaller and you run the risk of posting a chart that’s unreadable or an image that’s unappealing.
The key to success in social media marketing is mastering each platform’s specifications in order to create the most appealing image. To stay ahead of your competition, you’ve got to not only provide compelling content, but also visually impactful imagery to draw people in and keep them interested.