Today, Facebook introduced Facebook Media to showcase how media, public figures and organizations are using Facebook to connect with their fan base. It will be an area of Facebook where you can pick up best practices, success stories and examples and trends on building and engaging audiences.
Facebook Media will help you with:
- Tools – Facebook Mentions is one. Mentions is a new app that made it easier for celebrities and public figures to connect with Facebook fans.
- Videos – Auto-play, call-to-action links and video metrics make it easier to track and interact with Facebook fans.
- Referrals – Learn best practices such as increasing posting strategy and optimizing share buttons.
- Integration – Use the Public Content Solutions program to connect your TV audience with Facebook.
You can join the Facebook Media email list to “stay current with the latest news, best practices and success stories that will help you stay one step ahead of the conversation on Facebook.”
Is there anything new in this information? Not really. You can find articles on most of these tactics throughout the Internet, but there will hopefully be extra insights and tips here, coming from the horse’s mouth. Let’s hope so!