Facebook has officially launched Slingshot, a new photo and video sharing application. Similar to Snapchat, Slingshot users can instantly share images with text and emoticons to their fellow Slingshot friends.
So, what’s the big difference between this app and Snapchat? Users can’t open a received message until they’ve replied by sending a pic or video back to the sender, thus the name Slingshot. Although, a more suitable name might be Boomerang, since messages are constantly being sent back and forth to one another.
The creators of the app said in a recent blog, “With Slingshot, we wanted to build something where everybody is a creator and nobody is just a spectator. When everyone participates, there’s less pressure, more creativity and even the little things in life can turn into awesome shared experiences. This is what Slingshot is all about.”
Is it really though? Are the designers and engineers behind Slingshot genuinely trying to make “everybody a creator” or just trying to keep people using their app? With the requirement that you cannot see a photo until you send a photo, users will be forced to actively use the app as opposed to passively viewing photos – a smart design feature by Facebook engineers.
Will you be switching from Snapchat to Slingshot?