ATTENTION KIDS – of all ages…25-30 year old kids too! – Reading is cool again! In an ever-growing, ever-changing, technology-advancing world, reading has become a fading past time. While kids are encouraged to pick up their tablets and eBooks, their childhoods, tweenhoods, teenhoods, and young adulthoods, are inundated with TV Shows (not even good ones like in the 90s) and social media. Luckily for us – and future generations – good ol’ LeVar Burton is bringing back the power of reading, knowledge and rainbows!
LeVar Burton was the host of the PBS classic children’s television show Reading Rainbow from 1983-2006.
The show’s episodes were themed-based on books and other works of children’s literature covering various subjects and imagination development. Reading Rainbow encouraged kids to read and look for suggested books when visiting a library or bookstore. According to Wikipedia, the show “is the third-longest running children’s series in PBS history, after Mister Rogers’ Neighborhood and Sesame Street.”
Burton has launched a Kickstarter campaign to start a new 2014 version of Reading Rainbow via the web that can reach kids and students all over the world. He says, ”today’s kids want today’s technology,” and he’s right.
If you help fund the campaign, he has promised to “read your favorite stories to your family,” “personally autograph posters,” “star in a new video field trip,” among other awesome incentives. Check out the Kickstarter campaign page and watch the video below for more information.
And remember, you can go anywhere and be anything, when you “take a look, it’s in a book.” What book will you read next?