How would you like to choose your seatmate every time you fly? KLM Royal Dutch Airline allows just that with their Meet & Seat service. The program, which started in 2012, allows travelers to pick who they sit next to on a flight based on other passengers’ Facebook, LinkedIn or Google+ profiles. You can choose someone based on their likes and hobbies … or based on their job title or work industry.
— Royal Dutch Airlines (@KLM) February 3, 2012
According to Mashable, more than 50,000 people have used Meet & Seat since its inception, with the majority of members using it on flights to and from Brazil.
Interesting to hear that #meetseat is mostly used by women. Why? 😉
— KLM Royal Airlines (@klmfan) May 30, 2012
“Meet & Seat has been welcomed as a fantastic, innovative new service,” said Martijn van der Zee, Air France-KLM’s senior vice president of e-commerce. “People respond with curiosity and enthusiasm and are positive across the board.”
This service is very similar to Delta Airline’s Innovation Class where you select a mentor to sit next to you on a flight.
So, depending on my mood, I could sit next to someone in the social media industry, or maybe someone who grew up in the same hometown I did, or I could look for a fellow writer. But, if at the last minute (up to an hour before the flight), if I’m suddenly feeling anti-social, I can cancel Meet & Seat and change my mind.
What do you think about Meet & Seat? Which details would you use to choose your seat mate?