Last week we learned Spredfast and Mass Relevance were getting in bed together merging. Spredfast, the leading provider of social relationship platforms, and Mass Relevance, the technology leader in enabling social marketing experiences, are teaming up to become THE social media platform power house.
In a goal to give marketers access to real-time social data, the two companies are excited to make magic pursue their mission of transforming the marketing industry and creating a software platform that will integrate social into every marketing function. In other words, they plan to make brilliant social marketing babies.
How did these two companies end up eloping merging? This video says it all:
Source: Spredfast Blog