How Do You Win the NCAA in Basketball? With Team Spirit!

Mar 20 • LinkedIn, Social Media • 2298 Views

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Coaches and players believe the best team will win, but when it comes to building a March Madness bracket and predicting the winner of the NCAA Men’s Basketball championship, LinkedIn has a different take on finding the winner.

 

The idea, use data on LinkedIn to measure and predict the winner based on school pride. LinkedIn built their bracket last year with a similar model. The results left a lot to be desired, but it’s all part of the fun of March Madness! So, if you are thinking of placing your picks in the hands of LinkedIn Page followers and student/alumni connections, then LinkedIn is here to help.

 

The official LinkedIn bracket predicts the final coming down to North Carolina and Duke, with the Tar Heels taking the title. Seems plausible, but I’m not really the best source to ask.  Let us know your picks and let’s start the madness!

 

LinkedIn Brackets

 

Source: LinkedIn Blog

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About the Author:

Willie Kelly isn’t your stereotypical marketer. Sure, he's armed with a strong background in social sciences and an insatiable entrepreneurial spirit, which he steadfastly applies for each client. However, Willie is much more than a social media guru. He spends his personal time engaging in human conversation, playing hours of golf, keeping his Catahoula companion entertained, and exploring the world outside of the workplace. He's also a social media manager at Splash Media.
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