The Shorty Awards honor the best content producers on social media across Twitter, Facebook, Tumblr, Instagram, Vine, Pinterest, Snapchat, etc. The winners will be revealed at the ceremony on April 7, 2014, at The Times Center at the New York Times building in New York City.
There are awards for the best brand on Twitter, best brand on Facebook, etc., as well as awards for Best Facebook Campaign, Best Facebook Contest, Best Branded Mobile App, Best Branded Real-Time Response to a Major Event or Cultural Phenomenon, Best Integration of Social Media with Live Television, and so on.
Some of the brands rockin’ the “Best Of” across multiple social platforms this year are:
Game of Thrones
A few other awards I want to keep my eye on:
- Best Use of a Hashtag on Twitter
- Best Use of Animated GIFs
- Best Use of Gamification
- Best Use of Social Media by One Brand Responding to Another Brand
- Best Use of Social Media for Customer Service
Here’s a complete list of the Shorty Awards.
Which brands are you rooting for?