Veterans Day is an official federal holiday celebrated on November 11 every year to honor men and women who have served in the armed services. It also commemorates the anniversary of the signing of the armistice that ended World War I and was originally celebrated, and still is in some countries, as Armistice Day. In Canada, today is known as Remembrance Day, also to commemorate the end of the World Wars and other wars.
Today is a great opportunity to acknowledge and appreciate the sacrifice of veterans. And if you want to do that online through social media, then here are some links, hashtags and Twitter handles you’ll want to know:
How to honor military veterans in social media:
- #HonoringVets & #VeteransDay – hashtags to use across all social media sites
- U.S. Department of Veterans Affairs website
- @DeptVetAffairs – the Department of Veterans Affairs Twitter Handle.
- 5 Ways to Highlight Veterans Day on Social Media – an Army SlideShare presentation showcasing ways to give thanks to veterans through social media.
- U.S. Military on Facebook – a Facebook page to connect veterans and families with community and career resources.
- A Nation Gives Thanks – a Facebook page to give thanks to military personnel in your life.
- Thank You for My Freedom – the National WWII Museum site that offers several ways to say thank you, with words, photos or video, which you can then share to Twitter and Facebook directly.
Big brands are also using social media to honor veterans. Now that social media has become integrated into the marketing structure, how can you not make holidays like Veterans Day part of your conversation? Here are a few brands that are off to an early start this Veterans Day:
Starbucks is offering a free, tall coffee to all veterans and active military.
Coke offers up a simple Facebook thank you with the appropriate hashtag and a nice, bold image. Respectful and tasteful (pun intended).
Whataburger displays a more branded message of thanks with their spicy ketchup in the arms of a member of the military.
LinkedIn unveils a new website dedicated to veteran job seekers to make it easy for veterans to develop their professional identities, networks, and career opportunities.
Do you feel warmer toward brands that acknowledge Veterans Day? Will you use Facebook, Twitter or other social media networks to send thanks to our veterans?
Image from U.S. Department of Veterans Affairs