Archive for the ‘Social Media Marketing’ Category

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  How Larger Phone Screens are Changing Media Consumption

  Oct 8, 14 • 1661 Views • Business, Social Media Marketing • Erica Koehler • No Comments

  Is the iPhone 6 going to change the way consumers relate to media? Always an industry leader, Apple is on the cusp once again, with “phablet” phones, measuring much larger than what we’ve come to regard as standard. Are consumers on board? It seems they...

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  Premiering on Social Media

  Jan 15, 14 • 1008 Views • Front Page, Social Media Marketing • wayvs • No Comments

  By now, there’s no denying that social media has changed the face of marketing. Savvy companies are perpetually finding new ways to capture consumers’ attention through the use of social sites, building a network while promoting their brands. Now brands...

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  In Social Media Marketing, Grammar is King

  Dec 27, 13 • 910 Views • Front Page, Social Media Marketing • wayvs • No Comments

  Social media marketing is a tricky business, and doing it correctly can mean the difference between reaping great rewards and enduring epic disaster. It’s easy to list companies that have had big successes on social media, like Oreo’s brilliant tweeting...

• #DBJChat Highlights

  Dec 10, 13 • 945 Views • Front Page, Social Media Marketing • Rhea Thomas • No Comments

    Did you know that the Dallas Business Journal hosted a Twitter chat today? Here are some of the highlights!   Q1: What has been the most effective social medium for your company, why? @SouthwestAir says, “Our first step into social media was...

• 3 Social Media Marketing Takeaways from Comic-Con 2013

  Jul 31, 13 • 1250 Views • Social Media Marketing • Rob Howe • No Comments

  In the days following Comic-Con 2013, it’s important to reflect on what we can take from one of the best weeks on the Internet every year. Even if your brand does not have a presence at the science-fiction convention, we’ve identified 3 key Social...

• Social Media and Politics: BFFs?

  Oct 17, 12 • 1214 Views • Content Marketing, Front Page, News, Social Media, Social Media Content, Social Media Guide, Social Media Marketing, Using Social Media • Rhea Thomas • 3 Comments

  It’s that time of the year. No, I’m not referring to holiday season or other fall festivities … it’s political season. Elections are just around the corner, and everyone and their grandmother has a strong opinion on one policy or another.  And you...

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  Latest Twitter Design Changes

  Sep 19, 12 • 891 Views • Featured, Front Page, News, Social Media, Social Media Guide, Social Media Marketing, Twitter, Twitter Business Marketing, Twitter Marketing, Using Social Media • Kristine Macabare • 4 Comments

  We all know the Internet sometimes struggles when it comes to design changes (believe me, some people are still grumbling over Facebook’s Timeline), but, people of the Internet, I promise this latest change is a good one. On Monday Twitter unveiled new...

• London 2012: First Social Media Olympics

  Jul 27, 12 • 1200 Views • Facebook, Front Page, Google, Instagram, Social Media Content, Social Media Marketing, Social Media Strategy, Twitter, Twitter Marketing, Using Social Media • Rhea Thomas • 3 Comments

  The Olympic Games may be a stellar gathering of accomplished athletes from around the world, but the International Olympic Committee (IOC) also has to think like a business. And for the first time, the Games are taking a cue from many other global businesses...

• Dallas Social Media Marketing: i Fratelli Pizza Cooks Up Lessons For Small Businesses

  Jul 23, 12 • 884 Views • Case Studies, Content Marketing, Facebook, Front Page, Providing Content, ROI of Social Media, Social Media, Social Media Content, Social Media for Customer Service, Social Media Marketing, Twitter, Twitter Business Marketing, Twitter Marketing, Using Social Media • rsanmiguel • 2 Comments

  This is part 2 of a blog post focusing on social media marketing success stories presented during the 2nd annual Social Media Showcase, sponsored July 19th by Social Media Club of Dallas. The goal was to find a way to allow a well-known Dallas-Fort Worth...

• Dallas Social Media Marketing: SMC Showcase Spotlights Video In Campaigns

  Jul 20, 12 • 904 Views • Best Practices, Case Studies, Content Marketing, Facebook, Front Page, Providing Content, SEO Social Media Video, Social Media, Social Media Content, Social Media Marketing, Twitter, Using Social Media, Video Marketing, YouTube • rsanmiguel • 2 Comments

  The Social Media Club of Dallas staged its annual Social Media Showcase this week, allowing marketing specialists to highlight how they used Facebook, Twitter, blogs and videos to solve business problems for clients. And while the event is geared towards...