Archive for the ‘Google’ Category

• What is SEO?

  Dec 12, 12 • 5651 Views • Featured, Front Page, Google, Search Engine Optimization, Social Media Recommendations, Social Media Strategy • wayvs • 3 Comments

  So we’ve been hearing the phrase “SEO” more and more. Let’s “SEO” this, let’s optimize this for our “SEO.” What is SEO?  SEO is short for Search Engine Optimization.  SEO “is the process of improving the visibility of a website or a...

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  Social Media as an Olympic Sport

  Aug 2, 12 • 36793 Views • Facebook, Foursquare, Front Page, Google, Instagram, LinkedIn, Pinterest, Small Business Blogging, Twitter, Using Social Media • Rhea Thomas • No Comments

    Thanks to the London Summer Games, it’s hard not to get swept up in Olympic fervor. Every four years, thousands of athletes gather in the summer to compete for medals on behalf of their home country in an event steeped in history. Everywhere you...

• London 2012: First Social Media Olympics

  Jul 27, 12 • 1204 Views • Facebook, Front Page, Google, Instagram, Social Media Content, Social Media Marketing, Social Media Strategy, Twitter, Twitter Marketing, Using Social Media • Rhea Thomas • 3 Comments

  The Olympic Games may be a stellar gathering of accomplished athletes from around the world, but the International Olympic Committee (IOC) also has to think like a business. And for the first time, the Games are taking a cue from many other global businesses...

• Twitter Business Marketing: Will New Search Features Help Business Content Fly With Customers?

  Jul 9, 12 • 1188 Views • Content Marketing, Front Page, Google, News, Providing Content, Social Media, Social Media Marketing, Twitter, Twitter Business Marketing, Twitter Marketing, Using Social Media • rsanmiguel • 3 Comments

  Facebook’s IPO face-planted and Google+ needs to add more users. Yet except for a June outage, Twitter keeps on flying right in its quest to become a useful and competitive social network. The addition of new search features late last week is another...

• Social Media and Healthcare: The Supreme Court and the ACA Ruling

  Jun 29, 12 • 946 Views • Content Marketing, Facebook, Front Page, Google, LinkedIn, LinkedIn, Providing Content, Social Media, Social Media Content, Social Media Marketing, Twitter, Using Social Media • rsanmiguel • No Comments

  At this point, it doesn’t really matter what your political views are on the Affordable Care Act; this week’s Supreme Court ruling lifts any uncertainty about the immediate future for healthcare in this country. The direction is now set, and...

• How Google’s Knowledge Graph Will Improve Your Business

  May 24, 12 • 791 Views • Featured, Front Page, Google, Google Knowledge Graph, Google Search Changes, News, Search Engine Optimization, Search Marketing • pkraft • 1 Comment

  My searches are about more than just the words I’m typing. There’s meaning, context, and the relationship between items to consider. But it takes a repository like Wikipedia to understand that. However, with Google’s latest update to search results...

• Social Search: Bing’s New Social Results A Wake-Up Call For Businesses

  May 11, 12 • 747 Views • Bing, Facebook, Facebook Timeline for Business, Front Page, Google, Google Search Changes, Mobile Marketing, Search Engine Optimization, Search Marketing, Social Media, Social Media Marketing, Social Media Recommendations, Social Media Smartphone, Twitter, Using Social Media • rsanmiguel • 2 Comments

  We always knew search engines would eventually incorporate more social network buzz in their results – an evolution in search that businesses need to know about and leverage. We just thought it would be Google, not Bing, leading the way. But late this...

• Google’s Upcoming Search Makeover: What Businesses Should Keep In Mind

  Mar 19, 12 • 1357 Views • Content Marketing, Featured, Front Page, Google, Google Search Changes, Providing Content, Search Engine Optimization, Search Marketing • wayvs • 1 Comment

  Make no mistake: despite Facebook”s tremendous reach, Twitter”s arrival as a major social media player and Bing”s slow-but-steady growth, Google is still the alpha dog in the digital media kennel with nearly 70 percent of the market. If...

• Social Media Marketing: Pinning Copyright Issues on Pinterest, and Stories You May Have Missed

  Mar 16, 12 • 1384 Views • Best Practices, Front Page, Google, Pinterest, Search Engine Optimization, Search Marketing, Social Media Marketing • wayvs • 3 Comments

  It’s hasn’t been on the social media radar for very long, but Pinterest is already making some design changes: adding a”Repins From” box and an Activity feature, as well as tweaks to the Profile section and some navigation help....

• Casting a Vote for Google Plus Impact On Social Media Marketing, and Stories You May Have Missed

  Jan 27, 12 • 1333 Views • Best Practices, Front Page, Google, Social Media Marketing, Using Social Media • wayvs • 3 Comments

  All politics is local, according to the late former U.S. House Speaker Thomas “Tip” O’Neill. And all politics is marketing, according to anyone who’s ever sat through an endless series of TV political attack ads. And now all politics...