Author archives: Rhea Thomas

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Rhea is a native Texan, writer/blogger & mother of two athletic boys. She keeps busy growing science experiments in her refrigerator, hauling sports equipment in her car and reading every book she can get her hands on. Rhea is also the blogger manager at Splash Media.

• 2012 Social Media Study: ROI of Social Media and More

  Apr 5, 12 • 876 Views • Featured, Front Page, ROI of Social Media, Social Media Study • Rhea Thomas • 1 Comment

  The results are in for the Social Media Examiner’s fourth annual social media study, with more than 3800 marketers revealing where they focus their social media activities, how much time they invest and what the rewards and ROI of social media are. And...

• Facebook’s New Ad Feature; Reach Generator

  Mar 8, 12 • 963 Views • Facebook, Facebook Ads, Featured, Front Page, Reach Generator • Rhea Thomas • 4 Comments

  Social Media is an evolving industry, and marketers have to stay on their toes to keep up with the latest tools and trends. Facebook is especially notorious for big changes, and the social networking giant doesn’t disappoint with a new ad feature. Until...

• Public Diplomacy Takes On Social Media: 21st Century Statecraft

  Feb 28, 12 • 1157 Views • Featured, Front Page, News, Social Media, Using Social Media • Rhea Thomas • 2 Comments

  The U.S. Department of State”s social media presence extends around the world, thanks to U.S. embassies, consulates, and other missions. U.S. diplomats now receive social media training—called 21st Century Statecraft—before they head out on...

• Jeremy Lin + Facebook Subscribe Button = Linsanity

  Feb 23, 12 • 713 Views • Best Practices, Facebook, Facebook Subscribe, Facebook Tips, Featured, Front Page, Using Social Media • Rhea Thomas • No Comments

  Unless you’ve been hiding in an underground bunker for the past month (don’t knock it until you’ve tried it), you have probably heard the buzz of excitement about Jeremy Lin and “Linsanity.” For those who have been living in bunkers, Jeremy Lin is...

• Social Media Etiquette: Blogging Etiquette

  Feb 8, 12 • 1186 Views • Best Practices, Front Page, Social Media, Social Media Content, Social Media Marketing • Rhea Thomas • 7 Comments

  Blogging Etiquette We all know picking your nose in public is considered bad manners (at least, we hope we all know.) But did you know that there are also rules for behaving well in the blogging world – especially if you’re a business blog? Many...

• “Hunger Games” Movie Sports A Killer Social Media Marketing Campaign

  Feb 2, 12 • 1270 Views • Front Page, Social Media, Social Media Marketing • Rhea Thomas • 1 Comment

  UPDATE: Read our updated, ongoing coverage of Lionsgate”s excellent use of social media marketing for the “Hunger Games” Can you imagine having to fight for your life in a televised battle at age sixteen – a battle that is made up of...

• Social Media Saves Lives

  Jan 26, 12 • 986 Views • Front Page, Social Media • Rhea Thomas • No Comments

  Social Media, by definition, is when electronic communication is used by large groups for social interaction, such as on Facebook, Twitter, LinkedIn, YouTube and many other platforms. It has substantially changed the way organizations, communities and...

• Twitterquette: Best Practices on Twitter

  Jan 12, 12 • 779 Views • Front Page, Twitter • Rhea Thomas • No Comments

  Would you smack gum during a business call? Have you copied your boss on an email to a loved one? Can you imagine people taking you seriously if you walked around wearing a mask at a trade show? What on earth am I talking about? Business etiquette, of course;...

• Social Media Etiquette: Facebook

  Dec 15, 11 • 703 Views • Facebook Tips, Front Page • Rhea Thomas • No Comments

    5 Ways To End Up Un-Friended On Facebook: A Quick Lesson in Facebook Etiquette   When you work for a business that uses social media, you become a key part of that company’s marketing team. If you identify yourself as a company employee on...