Making a social ‘Splash’ in the app world

Jun 27 • Business • 2122 Views

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A lot of people have great ideas. Those ideas are often filed away and reservations never allow the ideas to materialize. The thought of messing with the status quo is too much to handle.

 

Kaleb Bryan isn’t like a lot of people. He had an idea and now he has his very own mobile app—and he only graduated from Texas A&M University one year ago.

 

“I really wanted to do something on my own,” Bryan said. “You’re really capable of anything.”

 

Kaleb Interview Story

 

Bryan’s idea centered on his lack of access to something that would allow him to know what was going on around him.

 

“It was so huge. I wanted to be able to reach my campus,” Bryan said. “I wanted a platform that I could explore and discover [things on].”

 

Bryan was influenced by his brother-in-law, who found success in taking chances, as well as the late Steve Jobs.

 

“He [Bryan’s brother-in-law] gave it his all and just went for it,” said Bryan. “I looked at Steve Jobs. I kind of used that as motivation.”

 

After graduation, things started to fall into place for Bryan. After meeting the eventual designer, his college roommate also came on board to code the app.

 

On March 21st, ‘Spotagory’ went live in the App Store. Spotagory is a location-based photo app that allows a person to view pictures based on where they are.

 

“It’s been a wild run,” Bryan said. “We’re still learning what we’re building.”

 

Bryan believes that utilizing social media is one of the best ways to spread the word about Spotagory.

 

“Social media is huge,” Bryan said. “We’re developing a social media following.”

 

So far, the app’s social following is completely organic —1,798 Twitter followers and 12,707 Facebook fans! Bryan attributes this to reaching out to individuals he trusts.

 

“Develop an audience with people that know you and trust you the most,” Bryan said. “Trust is one of the most valuable things.”

 

Kaleb and his team are focused on updating their app and moving forward.

 

“We’re constantly innovating and paving the way,” Bryan said.

 

We’ll be chatting with Kaleb about social media’s role in the app world at the very first #SplashChat on July 15th at 8:00 PM CT.  It’s your chance to pick the brain of a successful Appreneur—so make sure to bring all your questions!

 

Follow Kaleb @gkalebbryan  and Spotagory @Spotagory!

 

 

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