Mary Kay Activates Built-In Brand Advocates

Mar 13 • SXSW, SXSW conference • 4451 Views

Share on FacebookTweet about this on TwitterShare on Google+Share on LinkedInPin on PinterestShare on TumblrShare on RedditEmail this to someone

Wayvs co-founder Brian Bethel sat down for a few questions with Mary Kay Digital Marketing Director Darrell Brown. The marketing team at Mary Kay utilizes their passionate-about-the-product independent beauty consultants for social media sharing and are preparing to roll out a new plan for the independent beauty consultants to start marketing via social media themselves.

 

Share on FacebookTweet about this on TwitterShare on Google+Share on LinkedInPin on PinterestShare on TumblrShare on RedditEmail this to someone

« »