Have You Fallen Victim to Muttbombing?

Feb 26 • Instagram, Social Media, Trending • 1257 Views

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The newest Instagram craze is all about helping shelter dogs find homes, and it’s called muttbombing. Catchy, right? It was started by Dallas Pets Alive, an organization dedicated to eliminating the killing of pets.

 

How it works: Dallas Pets Alive finds selfies on Instagram and edits them to include a dog who is up for adoption.  It’s cute, it’s creative and it gets their message out.

 

Here are some examples:

 

 

 

 

 

 

What do you think of this Instagram campaign? Cute and creative? Or Creepy and pushy? Follow Dallas Pets Alive’s Instagram account to keep track of the cute photos.

 

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